INNOVATIVE CUISINE DEMAND INNOVATIVE WEB DESIGN

Repositioning through Rebranding. Trummer’s On Main is set amongst the charming setting of Clifton, Virginia and is among the region’s most outstanding dining experiences. Located on Main Street in a historic town, Trummer’s On Main is the creation of its owners – combining small town charm with fabulous food and attentive service generally found in big food cities.

CHALLENGE

As years past since the opening of Trummer’s On Main – the Owners noticed a slight drop in weekly traffic and their online presence was not great – missing the opportunity to successfully reach their target market. Additionally, the website felt a bit dated and not as impressive as their restaurant and their innovative cuisine. With the Owners experience in New York city restaurants prior to opening Trummer’s On Main and with an Executive Chef who has worked with some of the top chefs around the world – LM Marketing Group was tasked with rebranding and repositioning their restaurant.

RESULTS

Using LM Marketing Group’s guidance and expertise and with Trummer’s On Main’s great photography – we began repositioning the restaurant as the place to dine in the Washington metro area. No need to think “The Inn at Little Washington” for your next anniversary – we positioned Trummer’s On Main as the complete dining experience. Their menu allows for a uniquely personal evening out – with creative cuisine and several tastings, innovative cocktails and the largest wine cellar in the Mid-Atlantic – all complementing each other to create an unforgettable meal. Armed with a new website and our artfully creative digital campaign, Trummer’s On Main sales increased and the number of private events have exceeded expectations. This is a restaurant you will want to follow – with regularly planned events, private dining rooms, and deliciously created food – you will find reasons to return again and again. With Trummer’s On Main doing so well – the Owners opened Trummer’s Wine and Coffee Bar and are looking to open another restaurant in the near future.